You are reading the 2025/26 Academic Calendar. The 2024/25 version remains in effect until August 31, 2025 and is available here.

COEC_V - 365

COEC_V 365 (3) Market Research

The process of marketing research including problem/opportunity formulation, research objectives, data sources, research instrument design, sampling, data collection and processing and methods of data analysis. Credit will be granted for only one of COEC 365 or COMM 365. Prerequisite: Either (a) all of ECON 315, ECON 316 or (b) ECON 308. Equivalency: COMM365 This course is not eligible for Credit/D/Fail grading.

UBC Vancouver Academic Calendar 2025/26

Vancouver Campus

2016 1874 East Mall
Vancouver, BC Canada
V6T 1Z1

UBC Crest The official logo of the University of British Columbia. Urgent Message An exclamation mark in a speech bubble. Caret An arrowhead indicating direction. Arrow An arrow indicating direction. Arrow in Circle An arrow indicating direction. Arrow in Circle An arrow indicating direction. Chats Two speech clouds. Facebook The logo for the Facebook social media service. Information The letter 'i' in a circle. Instagram The logo for the Instagram social media service. Linkedin The logo for the LinkedIn social media service. Location Pin A map location pin. Mail An envelope. Menu Three horizontal lines indicating a menu. Minus A minus sign. Pencil A pencil indicating that this is editable. Telephone An antique telephone. Plus A plus symbol indicating more or the ability to add. Search A magnifying glass. Twitter The logo for the Twitter social media service. Youtube The logo for the YouTube video sharing service.